Anti-Yellow Shampoo, 1000 ml - Go Ahead By Roial

This anti-yellow purple shampoo from Go Ahead is the professional "Made in Italy" solution for the special care of white, gray, blonde, or colored hair. Its innovative formula, created by Ro.ial Cosmetici, works effectively and gently to restore the hair’s natural brightness and vibrant, pure tone, neutralizing unwanted warm tones.

The secret lies in the perfect balance between toning and care. The violet pigments, present in an optimal concentration, refresh the color and add a cool shine. At the same time, the innovative formula containing wheat proteins gently cleanses and provides the hair with essential nutrients, leaving it soft, hydrated, and full of vitality.

Benefits of the Professional Anti-Yellow Shampoo

• Targeted anti-yellow action: The violet pigments effectively neutralize warm reflections, making it ideal for white, gray, blonde, or highlighted hair.
• Restores shine: Refreshes the color and restores the hair’s natural brightness, giving it a fresh and well-groomed appearance.
• Nutrition and hydration: Wheat proteins nourish the hair fiber, leaving it soft, silky, and extremely shiny.
• Gentle cleansing: Its formula cleanses effectively without being harsh, respecting the balance of the scalp and hair.
• Versatile use: An essential product for both salon toning services and home maintenance, recommended by professionals.

Usage protocol for optimal anti-yellow action

• Apply an adequate amount of shampoo to wet hair.
• Lather, massaging evenly throughout the hair to distribute the pigments.
• Leave on for 1-3 minutes, depending on the intensity of the yellow tones you want to neutralize.
• Rinse thoroughly with water. Repeat if necessary.