It does what it promises regarding frizz. At least for me, who has normal hair. Especially after straightening, it maintains and protects it from humidity. However, it didn't work as well with curls. The next day they had already "fallen" and almost straightened. I use it for straightening and I am satisfied. It doesn't weigh down or make the hair sticky.

I used it once, of course I applied the serum afterwards. It seemed good so that it doesn't frizz the hair, but it's not a styling cream.. Similar to the old one that was released but I think it doesn't hydrate as much. I will return as soon as I use it again. It doesn't weigh down the hair

I've been using it for frizz control and to prevent split ends for years. I don't think there's anything better in this price range!

It does not have strong hold because it is for smoothing hair. For strong hold, L'Oréal has another product.

I think it is the best thing I have tried for protection against humidity. I have frizzy hair with fine strands, which is the worst. I consider it a given that there is - unfortunately - no perfect product that I can apply, straighten, and have it stay that way. However, compared to everything else I have used (and there are many), it is by far the best!