Health Promotion aims to control the factors that influence health. These factors mainly include the effects of the natural and social environment, human behavior, as well as living and working conditions. Specifically, regarding human behavior, Health Education, a core component of Health Promotion, seeks to foster the adoption of healthy attitudes and behaviors, primarily through educational processes.

Health Promotion also strives to combat health inequalities caused by significant differences in income, education, employment, and access to healthcare services. Health Promotion and Education are based on certain fundamental principles, such as empowerment, participation, equality, and autonomy, so that individuals become active participants in protecting their health.