An idea is spreading around the world! We live in an era of revolutionary new business models. Although they are transforming our economic world across all industries, we barely understand where this power comes from.

Business Model Generation presents simple yet powerful tools that enable you to develop, renew, and implement innovative business models. It’s that easy to be a game changer!

Business Model Generation: The inspiring handbook for visionaries, game changers, and challengers who want to improve or completely redesign business models.

A shift in perspective

Business Model Generation offers insight into the mysterious innovation techniques of the world’s leading companies. Learn how to develop business models from scratch and put them into action—or polish up old business models. This is how you leave your competition stunned!

Developed by 470 strategy experts

Business Model Generation delivers on its promise: 470 authors from 45 countries wrote, funded, and produced the book together. The close integration of content and visual design makes it easy to dive into the universe of business model innovation. This is how you make the leap into new business worlds!

For the eager and proactive

Business Model Generation is indispensable for anyone who wants to put an end to business as usual. It is tailor-made for executives, consultants, and entrepreneurs who want to explore new and unusual ways of creating value. What are you waiting for?