Gama, launched in 1972, is the right choice for your clothes. It is a 3-in-1 brand that ensures good stain removal performance, intense and pleasant fragrance, as well as care for your clothes. Gama is present in over 10 countries, with very good performance in many French regions.

Fruity scents are preferred in personal and home care, following consumers' natural and fresh trend. Consumers are health-conscious and strive to live healthier lives, paying attention to what they consume. The fruity scent is preferred because it offers freshness and embodies natural ingredients. Today, consumers seek laundry detergents that are effective but also maintain a comfortable and healthy fragrance.