The book "Information Technology in Management" discusses the importance of aligning information technology with business strategies (Business IT alignment) and explains how companies can rely on data, digital technology, and mobile devices to respond to today's challenges.
The goal of the book is to understand the terminology of digital technology and the significant role it plays in facilitating the sustainability of business profitability and growth at both local and global levels. Readers learn, explore, and comprehend the concepts and terminology of technology, as well as the importance of the role of information technology (IT) in supporting the three key elements that contribute to improving business performance: -technology, -business processes, -people.
This is a book that encourages reader engagement by covering the most important contemporary trends in information technology. As an IT handbook, this book has been consistently distinguished for its emphasis on illustrating how to use cutting-edge business technologies to support and achieve management purposes and goals.
The twelfth English edition (first Greek) continues this tradition with even more interactive activities and analyses. Within the pages of this volume, concepts are presented and analyzed in a comprehensive yet easily understandable format, actively engaging readers through various case studies, summaries at the end of each chapter, whiteboard sketches, note-taking techniques, self-check quizzes, online interactive exercises, and critical thinking questions.
The twelfth English edition (first Greek) focuses on the global impact of information technology and includes discussions on the effects of the COVID-19 pandemic on the ways technology delivers.
Manufacturer
Specifications
- Authors
- Carol Pollard, Efraim Turban
- Publisher
- Disigma
- Original Title
- Information Technology for Management
- Language
- Greek
- Subtitle
- Driving Digital Transformation in Enhancing Local and Global Performance, Growth, and Sustainability
- Cover
- Soft
- Number of Pages
- 840
- Release Date
- 1/2025
- Publication Date
- 2025
- Dimensions
- 21x29 cm
- ISBN-13
- 9786182022221
Book Type
- Diversity, Equity & Inclusion (DEI)
- No
Important information
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