After trying many lubricants, I ended up with this one which, apart from the name, proved to be easy to use, effective, and with good durability.
Of course, as a lubricant, it is more effective after washing, degreasing, and wiping immediately after its application on the chain joints.
Its texture is like a white flowing cream, it smells better than other lubricants, and I think it soils the drivetrain and hands less.
Although due to the climatic conditions in Greece it can be used all year round, for periods of intense humidity, rain, etc., I use Muc-Off wet lube which I have in a small package.
Recommended.

Very good spout for flow control.
I have no opinion yet on longevity and lubrication durability, but in the first uses it seems very satisfactory

I don't have experience with other chain lubes, but every month or so (if I don't take the bike out in the rain at all), I feel like I need to reapply it. I wash the bike almost every month anyway, so reapplying isn't such a problem. But yes, I would like it to last longer, at least around 2 months. Also, if the chain gets really wet, it definitely needs lube again. In the winter, when it rained often, it was a problem.

I always use good branded bicycle lubricants. No problem and everything is fine. As soon as I used this product, with thorough chain cleaning, etc., I took the first ride and I was amazed! The bike is quieter and generally more "comfortable"! Very good product!