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LG Smart Television 43" 4K UHD LED 43UP77003LB HDR (2021)
TVs

LG Smart Television 43" 4K UHD LED 43UP77003LB HDR (2021)

The LG UP77 offers vibrant colors and precise details with active HDR. Enjoy your favorite movies in the same quality as the original thanks to multiple HDR formats, including HDR10 and HLG.

LG UHD...

The LG UP77 offers vibrant colors and precise details with active HDR. Enjoy your favorite movies in the same quality as the original thanks to multiple HDR formats, including HDR10 and HLG.

LG UHD TVs exceed your expectations every time. Enjoy vivid picture quality and vibrant colors with four times the pixel resolution of Full HD. Access Apple TV and...

See full description See full description
  • Diagonal 43 "

  • Panel Type

    The technology used by television to display images.

    Direct LED

    Development of Edge LED where the LED lights, which provide illumination for the pixels of the television, are placed directly behind the panel in a sparse arrangement. Moderate performance of dark areas in the image.

  • Refresh Rate

    The refresh rate is the number of frames per second that a TV can display and is expressed in hertz (Hz). Most TVs are 50/60 Hz, while some are 100 or 120 Hz. Higher frame rates offer smoother images (without stuttering or blurring) in fast-paced scenes such as sports or action movies.

  • HDR Types

    Technologies that enhance contrast and color performance for a more realistic image. There are various HDR standards, such as HDR10, Dolby Vision, HLG, and HDR10+, with differences in quality and display capabilities.
  • See all

Assembly Instructions

The product is not available at Skroutz Last updated: 11 months ago
Product report

Description

Description

The LG UP77 offers vibrant colors and precise details with active HDR. Enjoy your favorite movies in the same quality as the original thanks to multiple HDR formats, including HDR10 and HLG.

LG UHD TVs exceed your expectations every time. Enjoy vivid picture quality and vibrant colors with four times the pixel resolution of Full HD. Access Apple TV and Netflix platforms. Choose from the latest movies, TV shows, documentaries, and sports, and find everything in one place. HGiG detects the TV's performance and picture quality and adjusts the HDR image to deliver the best HDR gaming experience.

The light sensor measures the ambient lighting level, and the processor improves tone mapping accordingly to optimize screen brightness. The Smart Dimming algorithm and Pixel Compensation Algorithm enhance contrast for better dark images, and HDR content is enhanced by brightness control, providing impressive contrast, detail, and color depth in dark scenes.

Real 4K UHD.

The LG UHD AI ThinQ exceeds your expectations every time. Enjoy vivid picture quality and vibrant colors with four times the accuracy of Full HD.

LG AI TV

The LG AI TV is here to make life easier. Simpler control of channels and volume. Quick searches for music, movies, and TV. And better recommendations based on your personal taste. It's all at your disposal, just press the voice button and say the word.

Game Optimizer

Manage all your settings in one place with features optimized for various types of games: FPS, RPG, and RTS. Control the contrast with black and white stabilization for better visibility.

HGiG

Immerse yourself in the game.

HGiG recognizes the TV's performance and picture quality and then tunes the HDR graphics to provide the ultimate HDR gaming experience.

Sports Alert

Never miss your team's game.

Sports Alert notifies you before, during, and after games. You will never have to worry about missing the big games from your favorite teams, even when watching other content.

Bluetooth Surround-Ready

Easily connect Bluetooth speakers for a true wireless surround sound experience. All the action sounds richer and more realistic, bringing the big game atmosphere to your living room.

Manufacturer

Manufacturer Details

Warnings & Safety Information
See full description

Specifications

Specifications

Image

Diagonal
43 "
Resolution
4K Ultra HD

Resolution

The quality of the image that the television is capable of providing, which comes in the following values: HD Ready, Full HD (1080p), 4K Ultra HD, and 8K Ultra HD.

4K Ultra HD
4K Ultra HD TVs have the ability to display high-definition content with a resolution of 3840x2160. It is by far the most common resolution now.
Refresh Rate
50/60 Hz

Refresh Rate

The refresh rate is the number of frames per second that a TV can display and is expressed in hertz (Hz). Most TVs are 50/60 Hz, while some are 100 or 120 Hz. Higher frame rates offer smoother images (without stuttering or blurring) in fast-paced scenes such as sports or action movies.
Type of Panel
Direct LED

Type of Panel

The technology used by television to display images.

Direct LED
Development of Edge LED where the LED lights, which provide illumination for the pixels of the television, are placed directly behind the panel in a sparse arrangement. Moderate performance of dark areas in the image.
HDR Types
HDR10, HLG

HDR Types

Technologies that enhance contrast and color performance for a more realistic image. There are various HDR standards, such as HDR10, Dolby Vision, HLG, and HDR10+, with differences in quality and display capabilities.
Local Dimming
No

Local Dimming

LED TVs use LED backlighting behind the screen. LED TVs with Local Dimming capability can illuminate different areas of the screen with different intensities, achieving better local black performance and contrast compared to regular LEDs.

OLED TVs do not require this technology as the lighting is integrated into each individual pixel and can be completely turned off, providing absolute black and even better contrast.

Audio

Channels
Stereo

Channels

Channels refer to the number and type of individual speakers contained in the television and are described by 2 numbers separated by a dot. The first number refers to how many full-range speakers (speakers for the entire frequency range) the television contains, while the second refers to how many subwoofer-type speakers (speakers specialized for bass frequencies). For example, a television with 2.1 speakers has 2 regular speakers and 1 subwoofer.

2. Almost all television programs are stereo (for playback from at least 2 speakers), meaning they are designed to sound different in each of the 2 speakers to give the listener a sense of space. More speakers make this feeling even more realistic, and the presence of a subwoofer gives fuller bass.

Stereo
Most televisions have stereo speakers, meaning they contain 2 speakers for stereo sound (sound with depth).
Power
20 W

Power

The sum of the power of the TV speakers. Most TVs have 2 speakers of 10 watts each, which add up to 20 watts.

The TV speakers are sufficient for basic use, but for an improved experience, it is recommended to use a Soundbar or a Home Cinema system.

Features & Functions

Receiver
DVB-C, DVB-S2, DVB-T2

Receiver

The type of receiver for terrestrial (free-to-air) or satellite TV that is installed on the television.

DVB-C
Type of receiver for monitoring channels/services through an Internet connection.
DVB-S2
Type of receiver for monitoring digital channels broadcasted via satellite.
DVB-T2
Type of receiver for monitoring terrestrial broadcast channels (free-to-air TV).
Media Player
Yes

Media Player

The existence or not of an integrated media player that provides the ability to play videos, music, and photos through an external hard drive or USB stick.
PVR Recording
No

PVR Recording

Ability to install the program on an external hard drive or USB stick.
Hotel Mode
Yes

Hotel Mode

Lock function for TV settings.
Voice Commands
Yes

Voice Commands

Ability to control the TV through voice commands. This is usually done through a built-in microphone on the TV remote.
HbbTV
No

HbbTV

A hybrid HbbTV (Hybrid Broadcast Broadband TV) television is a Smart TV connected to the internet that offers users access to online services (e.g. ERTflix, Mega Plus, SKAI Hybrid and Open Hybrid) through the terrestrial television program.
VRR
No

VRR

A TV with VRR (Variable Refresh Rate) can adjust the refresh rate in real-time to match the frequency of the signal source, such as PC, Xbox One, Xbox S/X, and PlayStation 5. It provides benefits such as eliminating "tearing" (where the image briefly splits into two parts), lower input lag (the time between receiving the signal and displaying the image on the screen), and smoother overall gameplay with reduced stutter.

Additional Specifications

Supported Applications
Netflix, Youtube, DisneyPlus, Cosmote TV, Eon, Ant1+, Ertflix, Spotify

Supported Applications

Some of the popular apps that can be installed on your TV.

In case the application you are looking for is not pre-installed, you will have to search for it from the TV menu and install it.
Software
WebOS

Software

The operating system used by the television.

The operating system of the television is the basic software that manages its functions, such as menus, application installation, etc.
Smart Assistant
Alexa, Google Assistant

Smart Assistant

Alexa
Amazon's smart assistant, which operates through voice commands. It does not recognize the Greek language.
Google Assistant
Google's smart assistant operates with voice commands. It does not recognize the Greek language.
Smart Ecosystem
Alexa, Google Home

Smart Ecosystem

Ability to connect and control your TV through smart home devices such as Google Home, Apple HomeKit, and Amazon Alexa. For example, we can give a command to turn on or off the TV through a smart assistant on our mobile device.

Alexa
It does not recognize the Greek language.
Google Home
It does not recognize the Greek language.

Wired Connections

Ethernet
Yes

Ethernet

Internet connection port with cable.
Headphones
No

Headphones

Connection port for wired headphones.
Digital Audio Optical
Yes

Digital Audio Optical

Digital audio signal transfer port via optical fiber cable.
USB
1
HDMI
2
Number of HDMI 2.1
-

Number of HDMI 2.1

Newer HDMI standard, which supports higher resolution and refresh rate and is necessary to take advantage of features (such as 120Hz) offered by the new Sony PlayStation 5 & Microsoft Xbox Series X|S consoles.

Wireless Connections

Wi-Fi
Yes

Wi-Fi

Wireless internet connectivity capability.
Bluetooth
Yes

Bluetooth

Ability to wirelessly connect devices using Bluetooth technology, such as Bluetooth headphones, Soundbars, etc.
Miracast
No

Miracast

Transmission of image (photo & video) and sound via WiFi from mobile or laptop to TV.
Chromecast Built-In
No

Chromecast Built-In

Google's template for transmitting images (photos & videos) and sound via WiFi from a mobile or laptop to the television. This is the commercial name of the Google Cast standard installed on Chromecast devices.
Screen Mirroring
No

Screen Mirroring

Wireless display of mobile or laptop screen on TV.
AirPlay
Yes

AirPlay

Apple's standard for transmitting images (photos & videos) and sound via WiFi between devices. The standard also allows for wireless transmission between screens.

Product Details

Release Date
2021
VESA Mount
200 x 200 mm

VESA Mount

The way to connect the TV with a support base (or wall mount). Along with weight, these are the two characteristics we check to ensure compatibility between the TV and the base.

Energy Label

Energy Class
G

Energy Class

New energy efficiency scale consisting of classes A, B, C, D, E, F, G. Devices with class A (green) have the lowest energy consumption, while devices with class G (red) have the highest consumption. 

It is worth noting that there is no correspondence between the old and the new energy efficiency scale. Based on the new A-G scale, the minimum televisions available on the market currently belong to classes A and B. The majority of products in the category belong to classes F, E, and D. 

You can find detailed information about the New Energy Label in Skroutz's guide.

Important information

Specifications are collected from official manufacturer websites. Please verify the specifications before proceeding with your final purchase. If you notice any problem you can report it here.

See all specifications

Reviews (13)

Reviews

3.9
13
3.9
Review this product
  1. 8
  2. 2
  3. 1
  4. 1
  5. 1
Review this product
  • Construction quality
  • Picture
  • Sound
  • Value for money
  • Menu
  • Viewing angle
  • PETROS_KAROUTZOS
    4
    PETROS_KAROUTZOS

    Verified purchase

    This review is about the size: 50 "

    Very good television with a useful and nice remote control. The colors bothered me a little because I was used to the Sony Bravia

    Translated from Greek ·
    • Sound
    • Menu
    • Viewing angle
    • Construction quality
    • Value for money
    • Picture
    Did you find this review helpful?
  • Christos_Liakouris
    1
    3 out of 10 members found this review helpful
    Christos_Liakouris
    This review is about the size: 50 "

    Image shocking.
    Sound terrible. Even with the settings, it is difficult to distinguish the actors' voices.
    The wifi stops every now and then.
    The screen has shadows on the edges and fades in the center.
    I didn't find satisfaction with LG's service.
    I was misled by the good reviews and got fooled.

    Translated from Greek ·
    • Menu
    • Viewing angle
    • Build quality
    • Picture
    • Sound
    • Value for money
    Did you find this review helpful?
  • thanasis.papanastasiou
    3
    2 out of 3 members found this review helpful
    thanasis.papanastasiou

    Dignified in TV programs, disappointing in movies that you will watch from an external source such as a USB drive, due to relatively low brightness. When you try to go half or one step to the sides, the image fades. No matter how hard I tried, I couldn't send sound through optical connection (toslink) to a 20-year-old home cinema, which worked fine with the previous TV, Samsung. In the end, you get what you pay for. In 43 inches, there is no significant difference between 2160p and 1080p.

    UPDATE: DTS audio does not play. It requires conversion to AC3 or AAC. I did it with the freeware utility BOX4.

    Unacceptable.

    Translated from Greek ·
    • Picture
    • Menu
    • Construction quality
    • Value for money
    • Sound
    • Viewing angle
    Did you find this review helpful?
  • xar.theodoriadis
    5
    2 out of 2 members found this review helpful
    xar.theodoriadis

    Verified purchase

    This review is about the size: 50 "

    We have it here for about a month now! Completely satisfied with the purchase. It is definitely worth the 440 euros for the 50 inches.

    Translated from Greek ·
    • Picture
    • Sound
    • Menu
    • Construction quality
    • Value for money
    • Viewing angle
    Did you find this review helpful?
  • panos kyn
    5
    38 out of 38 members found this review helpful
    panos kyn
    This review is about the size: 50 "

    The TV is excellent. The remote control is amazing and innovative. The menu is very easy to use and practical.
    The operating system updates frequently and without any problems.
    For its price, it is very good. If it lasts a few years, then everything is fine.
    Clarification for potential buyers.
    The LG LED 4K UHD 50UP78006LB HDR 50 IS THE ONE THAT THE GREEK REPRESENTATION IMPORTS.
    The LG LED 4K UHD 50UP78003LB HDR 50 IS OF EUROPEAN REPRESENTATION.
    IN ESSENCE, THERE IS NO DIFFERENCE AND THE GREEK REPRESENTATION PROVIDES THE 2-YEAR WARRANTY NORMALLY, AS WELL AS THE 3-YEAR EXTENSION WITH PAYMENT.

    Translated from Greek ·
    • Picture
    • Sound
    • Menu
    • Viewing angle
    • Construction quality
    • Value for money
    Did you find this review helpful?
  • mr.kontos
    2
    5 out of 45 members found this review helpful
    mr.kontos
    This review is about the size: 50 "

    I have the 50-inch...
    Two stars and this is because it only works on Netflix and 4K movies.
    I regret every day, every hour, and every moment I bought it.
    On analog channels, you literally see small pixel squares.
    If you try to watch a series or movie on a streaming service, cry... you can't understand what's happening in the image transition, it's just blurry and hazy.
    The menu is tragic and almost constantly freezes.
    Never again LG...

    Translated from Greek ·
    • Sound
    • Picture
    • Viewing angle
    • Menu
    • Build quality
    • Value for money
    Did you find this review helpful?
  • kontosg458
    5
    5 out of 5 members found this review helpful
    kontosg458
    This review is about the size: 50 "

    Very beautiful TV, incredible picture. The difference in speed in the menu between night and day. For the money, it is the best available and very elegant.

    Translated from Greek ·
    • Picture
    • Sound
    • Menu
    • Viewing angle
    • Construction quality
    • Value for money
    Did you find this review helpful?
  • spyrosprapas00
    5
    7 out of 8 members found this review helpful
    spyrosprapas00
    This review is about the size: 50 "

    Very good choice, amazing sound with very powerful speakers. However, the most important thing is the capabilities it has.

    Translated from Greek ·
    • Picture
    • Sound
    • Construction quality
    • Value for money
    • Menu
    Did you find this review helpful?
  • 5
    1 out of 1 members found this review helpful
    gregpaterakis1
    This review is about the size: 50 "

    Very good sound and image quality. It is obvious that it is the best in its genre

    Translated from Greek ·
    • Construction quality
    • Value for money
    • Menu
    Did you find this review helpful?
  • 5
    1 out of 1 members found this review helpful
    annalianou255
    This review is about the size: 50 "

    Very good image, good sound, cheap price, LG is a guarantee in everything, an awesome combination!

    Translated from Greek ·
    • Picture
    • Sound
    • Menu
    • Viewing angle
    • Build quality
    Did you find this review helpful?
  • 5
    harsemite

    Verified purchase

    This review is about the size: 55 "

  • 5
    EFI_K98

    Verified purchase

    This review is about the size: 50 "

    • Picture
    • Sound
    • Menu
    • Viewing angle
    • Construction quality
    • Value for money
  • PETROS_KAROUTZOS
    4
    PETROS_KAROUTZOS

    Very good television with a useful and nice remote control. The colors bothered me a little because I was used to the Sony Bravia

    Translated from Greek ·
    0
  • Christos_Liakouris
    1
    Christos_Liakouris

    Image shocking.
    Sound terrible. Even with the settings, it is difficult to distinguish the actors' voices.
    The wifi stops every now and then.
    The screen has shadows on the edges and fades in the center.
    I didn't find satisfaction with LG's service.
    I was misled by the good reviews and got fooled.

    Translated from Greek ·
    3
  • thanasis.papanastasiou
    3
    thanasis.papanastasiou

    Dignified in TV programs, disappointing in movies that you will watch from an external source such as a USB drive, due to relatively low brightness. When you try to go half or one step to the sides, the image fades. No matter how hard I tried, I couldn't send sound through optical connection (toslink) to a 20-year-old home cinema, which worked fine with the previous TV, Samsung. In the end, you get what you pay for. In 43 inches, there is no significant difference between 2160p and 1080p.

    UPDATE: DTS audio does not play. It requires conversion to AC3 or AAC. I did it with the freeware utility BOX4.

    Unacceptable.

    Translated from Greek ·
    2
  • xar.theodoriadis
    5
    xar.theodoriadis

    We have it here for about a month now! Completely satisfied with the purchase. It is definitely worth the 440 euros for the 50 inches.

    Translated from Greek ·
    2
  • See all
Questions

Questions

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Description & Specifications

Image

Diagonal
43 "
Resolution
4K Ultra HD

Resolution

The quality of the image that the television is capable of providing, which comes in the following values: HD Ready, Full HD (1080p), 4K Ultra HD, and 8K Ultra HD.

4K Ultra HD
4K Ultra HD TVs have the ability to display high-definition content with a resolution of 3840x2160. It is by far the most common resolution now.
Refresh Rate
50/60 Hz

Refresh Rate

The refresh rate is the number of frames per second that a TV can display and is expressed in hertz (Hz). Most TVs are 50/60 Hz, while some are 100 or 120 Hz. Higher frame rates offer smoother images (without stuttering or blurring) in fast-paced scenes such as sports or action movies.
Type of Panel
Direct LED

Type of Panel

The technology used by television to display images.

Direct LED
Development of Edge LED where the LED lights, which provide illumination for the pixels of the television, are placed directly behind the panel in a sparse arrangement. Moderate performance of dark areas in the image.
HDR Types
HDR10, HLG

HDR Types

Technologies that enhance contrast and color performance for a more realistic image. There are various HDR standards, such as HDR10, Dolby Vision, HLG, and HDR10+, with differences in quality and display capabilities.
Local Dimming
No

Local Dimming

LED TVs use LED backlighting behind the screen. LED TVs with Local Dimming capability can illuminate different areas of the screen with different intensities, achieving better local black performance and contrast compared to regular LEDs.

OLED TVs do not require this technology as the lighting is integrated into each individual pixel and can be completely turned off, providing absolute black and even better contrast.

Audio

Channels
Stereo

Channels

Channels refer to the number and type of individual speakers contained in the television and are described by 2 numbers separated by a dot. The first number refers to how many full-range speakers (speakers for the entire frequency range) the television contains, while the second refers to how many subwoofer-type speakers (speakers specialized for bass frequencies). For example, a television with 2.1 speakers has 2 regular speakers and 1 subwoofer.

2. Almost all television programs are stereo (for playback from at least 2 speakers), meaning they are designed to sound different in each of the 2 speakers to give the listener a sense of space. More speakers make this feeling even more realistic, and the presence of a subwoofer gives fuller bass.

Stereo
Most televisions have stereo speakers, meaning they contain 2 speakers for stereo sound (sound with depth).
Power
20 W

Power

The sum of the power of the TV speakers. Most TVs have 2 speakers of 10 watts each, which add up to 20 watts.

The TV speakers are sufficient for basic use, but for an improved experience, it is recommended to use a Soundbar or a Home Cinema system.

Features & Functions

Receiver
DVB-C, DVB-S2, DVB-T2

Receiver

The type of receiver for terrestrial (free-to-air) or satellite TV that is installed on the television.

DVB-C
Type of receiver for monitoring channels/services through an Internet connection.
DVB-S2
Type of receiver for monitoring digital channels broadcasted via satellite.
DVB-T2
Type of receiver for monitoring terrestrial broadcast channels (free-to-air TV).
Media Player
Yes

Media Player

The existence or not of an integrated media player that provides the ability to play videos, music, and photos through an external hard drive or USB stick.
PVR Recording
No

PVR Recording

Ability to install the program on an external hard drive or USB stick.
Hotel Mode
Yes

Hotel Mode

Lock function for TV settings.
Voice Commands
Yes

Voice Commands

Ability to control the TV through voice commands. This is usually done through a built-in microphone on the TV remote.
HbbTV
No

HbbTV

A hybrid HbbTV (Hybrid Broadcast Broadband TV) television is a Smart TV connected to the internet that offers users access to online services (e.g. ERTflix, Mega Plus, SKAI Hybrid and Open Hybrid) through the terrestrial television program.
VRR
No

VRR

A TV with VRR (Variable Refresh Rate) can adjust the refresh rate in real-time to match the frequency of the signal source, such as PC, Xbox One, Xbox S/X, and PlayStation 5. It provides benefits such as eliminating "tearing" (where the image briefly splits into two parts), lower input lag (the time between receiving the signal and displaying the image on the screen), and smoother overall gameplay with reduced stutter.

Additional Specifications

Supported Applications
Netflix, Youtube, DisneyPlus, Cosmote TV, Eon, Ant1+, Ertflix, Spotify

Supported Applications

Some of the popular apps that can be installed on your TV.

In case the application you are looking for is not pre-installed, you will have to search for it from the TV menu and install it.
Software
WebOS

Software

The operating system used by the television.

The operating system of the television is the basic software that manages its functions, such as menus, application installation, etc.
Smart Assistant
Alexa, Google Assistant

Smart Assistant

Alexa
Amazon's smart assistant, which operates through voice commands. It does not recognize the Greek language.
Google Assistant
Google's smart assistant operates with voice commands. It does not recognize the Greek language.
Smart Ecosystem
Alexa, Google Home

Smart Ecosystem

Ability to connect and control your TV through smart home devices such as Google Home, Apple HomeKit, and Amazon Alexa. For example, we can give a command to turn on or off the TV through a smart assistant on our mobile device.

Alexa
It does not recognize the Greek language.
Google Home
It does not recognize the Greek language.

Wired Connections

Ethernet
Yes

Ethernet

Internet connection port with cable.
Headphones
No

Headphones

Connection port for wired headphones.
Digital Audio Optical
Yes

Digital Audio Optical

Digital audio signal transfer port via optical fiber cable.
USB
1
HDMI
2
Number of HDMI 2.1
-

Number of HDMI 2.1

Newer HDMI standard, which supports higher resolution and refresh rate and is necessary to take advantage of features (such as 120Hz) offered by the new Sony PlayStation 5 & Microsoft Xbox Series X|S consoles.

Wireless Connections

Wi-Fi
Yes

Wi-Fi

Wireless internet connectivity capability.
Bluetooth
Yes

Bluetooth

Ability to wirelessly connect devices using Bluetooth technology, such as Bluetooth headphones, Soundbars, etc.
Miracast
No

Miracast

Transmission of image (photo & video) and sound via WiFi from mobile or laptop to TV.
Chromecast Built-In
No

Chromecast Built-In

Google's template for transmitting images (photos & videos) and sound via WiFi from a mobile or laptop to the television. This is the commercial name of the Google Cast standard installed on Chromecast devices.
Screen Mirroring
No

Screen Mirroring

Wireless display of mobile or laptop screen on TV.
AirPlay
Yes

AirPlay

Apple's standard for transmitting images (photos & videos) and sound via WiFi between devices. The standard also allows for wireless transmission between screens.

Product Details

Release Date
2021
VESA Mount
200 x 200 mm

VESA Mount

The way to connect the TV with a support base (or wall mount). Along with weight, these are the two characteristics we check to ensure compatibility between the TV and the base.

Energy Label

Energy Class
G

Energy Class

New energy efficiency scale consisting of classes A, B, C, D, E, F, G. Devices with class A (green) have the lowest energy consumption, while devices with class G (red) have the highest consumption. 

It is worth noting that there is no correspondence between the old and the new energy efficiency scale. Based on the new A-G scale, the minimum televisions available on the market currently belong to classes A and B. The majority of products in the category belong to classes F, E, and D. 

You can find detailed information about the New Energy Label in Skroutz's guide.

Important information

Specifications are collected from official manufacturer websites. Please verify the specifications before proceeding with your final purchase. If you notice any problem you can report it here.

Description

The LG UP77 offers vibrant colors and precise details with active HDR. Enjoy your favorite movies in the same quality as the original thanks to multiple HDR formats, including HDR10 and HLG.

LG UHD TVs exceed your expectations every time. Enjoy vivid picture quality and vibrant colors with four times the pixel resolution of Full HD. Access Apple TV and Netflix platforms. Choose from the latest movies, TV shows, documentaries, and sports, and find everything in one place. HGiG detects the TV's performance and picture quality and adjusts the HDR image to deliver the best HDR gaming experience.

The light sensor measures the ambient lighting level, and the processor improves tone mapping accordingly to optimize screen brightness. The Smart Dimming algorithm and Pixel Compensation Algorithm enhance contrast for better dark images, and HDR content is enhanced by brightness control, providing impressive contrast, detail, and color depth in dark scenes.

Real 4K UHD.

The LG UHD AI ThinQ exceeds your expectations every time. Enjoy vivid picture quality and vibrant colors with four times the accuracy of Full HD.

LG AI TV

The LG AI TV is here to make life easier. Simpler control of channels and volume. Quick searches for music, movies, and TV. And better recommendations based on your personal taste. It's all at your disposal, just press the voice button and say the word.

Game Optimizer

Manage all your settings in one place with features optimized for various types of games: FPS, RPG, and RTS. Control the contrast with black and white stabilization for better visibility.

HGiG

Immerse yourself in the game.

HGiG recognizes the TV's performance and picture quality and then tunes the HDR graphics to provide the ultimate HDR gaming experience.

Sports Alert

Never miss your team's game.

Sports Alert notifies you before, during, and after games. You will never have to worry about missing the big games from your favorite teams, even when watching other content.

Bluetooth Surround-Ready

Easily connect Bluetooth speakers for a true wireless surround sound experience. All the action sounds richer and more realistic, bringing the big game atmosphere to your living room.

Manufacturer

Manufacturer Details

Warnings & Safety Information

Reviews (13)

3.9
13
3.9
Review this product
  1. 8
  2. 2
  3. 1
  4. 1
  5. 1
Review this product
  • Construction quality
  • Picture
  • Sound
  • Value for money
  • Menu
  • Viewing angle
  • PETROS_KAROUTZOS
    4
    PETROS_KAROUTZOS

    Verified purchase

    This review is about the size: 50 "

    Very good television with a useful and nice remote control. The colors bothered me a little because I was used to the Sony Bravia

    Translated from Greek ·
    • Sound
    • Menu
    • Viewing angle
    • Construction quality
    • Value for money
    • Picture
    Did you find this review helpful?
  • Christos_Liakouris
    1
    3 out of 10 members found this review helpful
    Christos_Liakouris
    This review is about the size: 50 "

    Image shocking.
    Sound terrible. Even with the settings, it is difficult to distinguish the actors' voices.
    The wifi stops every now and then.
    The screen has shadows on the edges and fades in the center.
    I didn't find satisfaction with LG's service.
    I was misled by the good reviews and got fooled.

    Translated from Greek ·
    • Menu
    • Viewing angle
    • Build quality
    • Picture
    • Sound
    • Value for money
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  • thanasis.papanastasiou
    3
    2 out of 3 members found this review helpful
    thanasis.papanastasiou

    Dignified in TV programs, disappointing in movies that you will watch from an external source such as a USB drive, due to relatively low brightness. When you try to go half or one step to the sides, the image fades. No matter how hard I tried, I couldn't send sound through optical connection (toslink) to a 20-year-old home cinema, which worked fine with the previous TV, Samsung. In the end, you get what you pay for. In 43 inches, there is no significant difference between 2160p and 1080p.

    UPDATE: DTS audio does not play. It requires conversion to AC3 or AAC. I did it with the freeware utility BOX4.

    Unacceptable.

    Translated from Greek ·
    • Picture
    • Menu
    • Construction quality
    • Value for money
    • Sound
    • Viewing angle
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  • xar.theodoriadis
    5
    2 out of 2 members found this review helpful
    xar.theodoriadis

    Verified purchase

    This review is about the size: 50 "

    We have it here for about a month now! Completely satisfied with the purchase. It is definitely worth the 440 euros for the 50 inches.

    Translated from Greek ·
    • Picture
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    • Viewing angle
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  • panos kyn
    5
    38 out of 38 members found this review helpful
    panos kyn
    This review is about the size: 50 "

    The TV is excellent. The remote control is amazing and innovative. The menu is very easy to use and practical.
    The operating system updates frequently and without any problems.
    For its price, it is very good. If it lasts a few years, then everything is fine.
    Clarification for potential buyers.
    The LG LED 4K UHD 50UP78006LB HDR 50 IS THE ONE THAT THE GREEK REPRESENTATION IMPORTS.
    The LG LED 4K UHD 50UP78003LB HDR 50 IS OF EUROPEAN REPRESENTATION.
    IN ESSENCE, THERE IS NO DIFFERENCE AND THE GREEK REPRESENTATION PROVIDES THE 2-YEAR WARRANTY NORMALLY, AS WELL AS THE 3-YEAR EXTENSION WITH PAYMENT.

    Translated from Greek ·
    • Picture
    • Sound
    • Menu
    • Viewing angle
    • Construction quality
    • Value for money
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  • mr.kontos
    2
    5 out of 45 members found this review helpful
    mr.kontos
    This review is about the size: 50 "

    I have the 50-inch...
    Two stars and this is because it only works on Netflix and 4K movies.
    I regret every day, every hour, and every moment I bought it.
    On analog channels, you literally see small pixel squares.
    If you try to watch a series or movie on a streaming service, cry... you can't understand what's happening in the image transition, it's just blurry and hazy.
    The menu is tragic and almost constantly freezes.
    Never again LG...

    Translated from Greek ·
    • Sound
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    • Viewing angle
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    • Build quality
    • Value for money
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  • kontosg458
    5
    5 out of 5 members found this review helpful
    kontosg458
    This review is about the size: 50 "

    Very beautiful TV, incredible picture. The difference in speed in the menu between night and day. For the money, it is the best available and very elegant.

    Translated from Greek ·
    • Picture
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    • Menu
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    • Value for money
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  • spyrosprapas00
    5
    7 out of 8 members found this review helpful
    spyrosprapas00
    This review is about the size: 50 "

    Very good choice, amazing sound with very powerful speakers. However, the most important thing is the capabilities it has.

    Translated from Greek ·
    • Picture
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    • Value for money
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  • 5
    1 out of 1 members found this review helpful
    gregpaterakis1
    This review is about the size: 50 "

    Very good sound and image quality. It is obvious that it is the best in its genre

    Translated from Greek ·
    • Construction quality
    • Value for money
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  • 5
    1 out of 1 members found this review helpful
    annalianou255
    This review is about the size: 50 "

    Very good image, good sound, cheap price, LG is a guarantee in everything, an awesome combination!

    Translated from Greek ·
    • Picture
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  • 5
    harsemite

    Verified purchase

    This review is about the size: 55 "

  • 5
    EFI_K98

    Verified purchase

    This review is about the size: 50 "

    • Picture
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  • PETROS_KAROUTZOS
    4
    PETROS_KAROUTZOS

    Very good television with a useful and nice remote control. The colors bothered me a little because I was used to the Sony Bravia

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    0
  • Christos_Liakouris
    1
    Christos_Liakouris

    Image shocking.
    Sound terrible. Even with the settings, it is difficult to distinguish the actors' voices.
    The wifi stops every now and then.
    The screen has shadows on the edges and fades in the center.
    I didn't find satisfaction with LG's service.
    I was misled by the good reviews and got fooled.

    Translated from Greek ·
    3
  • thanasis.papanastasiou
    3
    thanasis.papanastasiou

    Dignified in TV programs, disappointing in movies that you will watch from an external source such as a USB drive, due to relatively low brightness. When you try to go half or one step to the sides, the image fades. No matter how hard I tried, I couldn't send sound through optical connection (toslink) to a 20-year-old home cinema, which worked fine with the previous TV, Samsung. In the end, you get what you pay for. In 43 inches, there is no significant difference between 2160p and 1080p.

    UPDATE: DTS audio does not play. It requires conversion to AC3 or AAC. I did it with the freeware utility BOX4.

    Unacceptable.

    Translated from Greek ·
    2
  • xar.theodoriadis
    5
    xar.theodoriadis

    We have it here for about a month now! Completely satisfied with the purchase. It is definitely worth the 440 euros for the 50 inches.

    Translated from Greek ·
    2
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