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16 Coins
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An inspired guide to leadership, from the most successful coach of all time. What does it take to lead a team to global success for an extraordinarily long time? Sir Alex Ferguson is one of the few leaders who truly knows the answer to that question.
In a 38-year coaching career, Sir Alex won 49 trophies and led Manchester United to become one of the biggest brand names on the planet. In this inspiring yet straightforward book for readers, Sir Alex reveals the secrets behind his successful career. LEADERSHIP is structured around the virtues that Sir Alex believes are the most important.
It includes chapters that are closely related to his coaching philosophy: discipline, control, teamwork, and motivation. It also addresses issues that anyone seeking success should consider: delegation, data processing, and failure management.
The book is written in collaboration with investor Michael Moritz, a long-time friend of Sir Alex. LEADERSHIP is written with respect for the reader, wisdom, humor, and honesty. The individual stories included naturally concern football and Sir Alex's unprecedented success, but anyone can gain valuable insights.
Whether you're leading a business, teaching a class, or working.
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