In this monograph, Gunther Kress introduces us to a method of sociolinguistic analysis for every social interaction. Considering that every interaction can be transcribed into text, he applies the principles of sociolinguistics to a variety of illustrative situations.

This book manages, despite its limited length, to convey a message to the reader: that every human interaction has social meaning, which is expressed through language. Kress grounds his positions through the analysis of practical examples, helping us understand how significant the social element of language is in all its forms.

Particularly important is the application of his conclusions to education, which is referenced throughout the book but examined separately in the final chapter. Kress's views may not find agreement among all readers. However, it is a book that in itself constitutes a dialogue: even if it does not convince the reader, it will certainly make them question, especially on topics that most of us take for granted.