Modern businesses operate in a constantly changing global economic and social environment. Adapting to this requires executives to thoroughly study and understand the functions, techniques, and management methods.
The implementation of innovative organizational systems requires executives with broad horizons and receptiveness to rapid and revolutionary changes. Those who make decisions in both the public and private sectors must aim to secure the appropriate human resources, restructure and modernize the operational structure of businesses, and understand the changes.
The processes, programs, plans, objectives, the approach and achievement methods, business ethics, social responsibility, strategy, and entrepreneurship shape a framework of principles that is the subject of this volume.
Its horizons extend beyond the academic community, with the hope of being useful to a wide and restless audience that wishes to enrich its knowledge on topics related to the concepts of integrated management, improve its effectiveness, and highlight human values even through the work process.
[Excerpt from the text on the back cover of the edition]
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